About us

Concept Farm designs from the ground up.

We build from insights about people to create objects, communications, and interactions that are not only functional, but desirable.

Partners Stefanie Kelly & Ilya Floussov share a passion for working in collaboration to take ideas through to all details of their execution.

Our expertise includes interaction design, information architecture, and copywriting. as well as highly detailed 3D design, video production, and computer animation. We also build project-specific teams from our professional network to supplement our collective skill set.

Our design process is always customized to suit the needs of who we are working with and what we are trying to achieve. This approach includes:


About us


Our people-oriented design approach involves you and your key stakeholders in a collaborative process that will give us a more robust picture of the context in which your project will need to work. Typical activities include:

  • User Research
  • Competitive Analysis
  • Needs Assessment


About us

Breaking Ground

Using methods, tools, and processes such as personas, scenarios, and prototyping, we test ideas and design details in the context of what we have learned about you and your project – continuing to engage the whole team in making design decisions along the way. This often includes:

  • Strategic Direction
  • Concept Development
  • Prototyping
  • Persona Writing
  • Scenario Planning


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Building a Solid Foundation

We excel at turning complex ideas and information into compelling and engaging user experiences. Our specialties include:

  • Creative Direction
  • Brand Positioning
  • Visual Brand Design
  • Copywriting
  • Information Architecture
  • Interaction Design
  • Video Production
  • 3D Visualization
  • Computer Animation